Los Esquivel Nominated for Premios Juventud

TikTok Fame Translates to Music Industry Success
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Los Esquivel Nominated for Premios Juventud


Los Esquivel, the dynamic electro-corrido duo, have achieved significant success over the past year, dominating global charts and building a robust connection with their young fanbase through their energetic party anthems and "Alucin" inspired content. Their efforts have earned them a nomination for the "New Generation - Male" category at the 2024 Premios Juventud.

Hit Collaborations and Rising Popularity

Los Esquivel's popular tracks, including "Alucin" with Marca Registrada, "Exceso" with Blessd, and "Hasta el Qlo" with Kevin AMF, have resonated with youth audiences, leading to high levels of engagement and consumption. This nomination marks their second recognition in the "New Generation" category at Premios Juventud, highlighting their growing influence in the music industry.

Influence Beyond Music

The brothers' impact extends beyond their music, making them a go-to source for content on TikTok. This success on the platform has led to two nominations at the TikTok Awards for "Breakthrough Artist of the Year" and "Trend of the Year" for "Alucin." Additionally, their popularity has been recognized with multiple nominations, including Premio Lo Nuestro (New Artist Group/Duo Mexican Music), Premios Heat (Musical Promise), and MTV Miaw (Artist on the Radar).

Upcoming Performances

In the coming weeks, Los Esquivel will perform at their first U.S.-based festival, Mich Fest, set to take place at Oakwood Beach, Chicago, on July 14th. This performance is anticipated to further solidify their presence in the U.S. music scene and expand their fanbase.