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VCARB’s Miami Moment: A Stunning Blend of Style and Innovation

⁠Fans Get a Sneak Peek of VCARB’s Miami Livery on a Floating Barge
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VCARB’s Miami Moment: A Stunning Blend of Style and Innovation

Miami’s Formula 1 weekend just became a whole lot more vibrant with the debut of Visa Cash App Racing Bulls’ (VCARB) eye-catching custom livery. This year, VCARB introduces a design that not only celebrates the electric energy of the Formula 1 season but also ties in with Red Bull’s limited-time summer offering: the Red Bull Summer Edition White Peach. Set against Miami’s iconic backdrop, this livery reflects the bold spirit of the city, making a striking statement on and off the track.

Summer Vibes Meet Speed & Style

A Celebration of Summer and Style

The stunning new livery was officially unveiled at an exclusive VCARB event at the Joia Beach Club on Jungle Island. The design is a fusion of tropical colors and sleek aerodynamic lines, perfectly capturing Miami’s energetic vibe while complementing the Grand Prix weekend’s excitement. As the sun set over the skyline, the VCARB 02 race car was revealed to a crowd that included athletes, creators, journalists, and fans. The unveiling event set the tone for a weekend packed with high-speed thrills and unforgettable entertainment.

The Red Bull Summer Edition White Peach drink, which inspired the livery, is all about light, refreshing flavors with a hint of citrus and floral notes. For VCARB, this event was the ideal way to showcase the synergy between the city’s iconic energy and the team’s bold, innovative style.

VCARB Honors Miami with Style

Miami: A Special Place for VCARB

Miami holds a special place for VCARB, as it’s where the team debuted its first livery last year. VCARB’s CEO, Peter Bayer, reflected on the significance of the city, describing it as a symbol of the brand’s creative, risk-taking approach. Since then, the team has showcased eye-catching liveries at races in places like Singapore and Las Vegas, and this year’s Red Bull Summer Edition livery takes their style to the next level—bold, energetic, and infused with the spirit of summer.

Olly Hughes, CMO of Red Bull Technology, shared that this is the first time Red Bull has created a livery inspired by a can that showcases a brand-new flavor in the U.S. With this fresh design, VCARB is continuing to push boundaries, delivering a mix of excitement and style that reflects the best of the season.

VCARB Floats Through Miami Waters

A Rare Moment: VCARB Hits the Waterways of Miami

Miami got an exclusive, head-turning moment on May 1, when the VCARB Formula 1 car made its way through the city’s waterways on a floating barge. This gave fans a rare, first public look at the team’s custom Miami Grand Prix livery before it hits the track over the weekend. The event was made even more exciting when none other than DJ Khaled joined the fun. The music mogul jumped on the barge to get his own first look at the livery, bringing an extra dose of star power to the reveal.

A vertical video of DJ Khaled enjoying the moment is attached below, capturing the excitement and high-energy vibe of the event.

On and Off the Track: VCARB’s Miami Takeover

Starting May 1, fans had the chance to see the new livery in action off the track as it toured Miami’s waterways. However, the real action kicked off on May 2, as the VCARB team’s customized race car hit the Miami International Autodrome circuit. Drivers Liam Lawson and Isack Hadjar were ready to take the car for a spin, showing off the stunning livery on the track.

In keeping with the summer launch, fans can grab their own piece of the action with limited-edition Miami Summer Replica team tops and caps, available at the Red Bull Shop while stocks last.

The Red Bull Summer Edition: A Taste of Summer

Alongside the new livery, the Red Bull Summer Edition White Peach is making waves this season. The drink combines smooth white peach flavor with hints of citrus peel and floral notes, making it a perfect choice for summer gatherings. Available with or without sugar, the drink is designed to refresh and energize.

Fans can catch all the behind-the-scenes action and product launches through photos, videos, and more by following @redbullusa and @visacashapprb on social media. The Red Bull Summer Edition and VCARB’s Miami livery are sure to dominate this summer season.