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The 2025 FORMULA 1® CRYPTO.COM MIAMI GRAND PRIX brought speed, luxury, and design together on and off the track this weekend—capping off with McLaren’s Oscar Piastri standing tall on the podium, holding a trophy that came in none other than a custom Louis Vuitton Trophy Trunk.

Louis Vuitton and F1® Make a Statement in Miami
This marks the sixth race of the season within the ongoing Official Partnership between Louis Vuitton and Formula 1®, and the seventh Trophy Trunk presented in 2025. The handcrafted trunk wasn’t just a sleek accessory—it was front and center at key moments throughout the race weekend. From the starting grid to the national anthem and, finally, the trophy presentation, the trunk served as a reminder of the craftsmanship and creative edge the luxury house is known for.
Designed for the Spotlight
Made to protect and display the Grand Prix trophy, the Louis Vuitton Trophy Trunk brought classic French savoir-faire into the world of high-octane competition. The design merges tradition with forward-thinking detail, giving motorsport fans a closer look at how heritage brands are leaning into global sports in bold ways.
And it wasn’t just the trophy that got the designer treatment—Louis Vuitton also revealed a reimagined, graphic version of its logo for the partnership, which appeared across the track’s signage throughout the Miami circuit.
A Blend of Speed and Style
The partnership is part of a broader trend where luxury houses like Louis Vuitton are showing up in spaces they wouldn’t have decades ago—bridging the gap between performance, art, and lifestyle. Seeing the trunk on the grid and then again in Piastri’s hands on the podium made it clear: design has a place in every moment, even in the roar of an F1 engine.
Wrapping Up a Big Weekend
With Oscar Piastri taking the win and Louis Vuitton once again showing how timeless craftsmanship can evolve in modern arenas, the Miami Grand Prix wasn’t just another race—it was a reminder that even the fastest sport in the world can slow down for details.
