Clarent's new single "LOVE" is making serious waves in Spain. The Puerto Rican artist's latest track climbed to #2 on Spotify Spain and broke into the Top 200 on Spotify Colombia, marking his first real crossover hit across multiple countries.

The song dropped just days ago but has already picked up momentum on social media, with fans creating content and driving organic engagement across platforms. It's the kind of viral growth that's becoming familiar for Clarent, who's quietly building a strong international following.

Following Up a #1 Hit

This isn't Clarent's first time topping Spanish charts. His collaboration "IA" with Mora previously hit #1 on Spotify Spain, establishing him as someone to watch in the Latin urban scene. That track helped introduce him to audiences outside Puerto Rico and showed he could compete with more established names.

"LOVE" seems to be following a similar path, but this time the reach is wider. Colombia's Top 200 entry suggests his music is connecting beyond Spain and into Latin America's major markets.

A New Look in LA

Timing-wise, the single's success lines up with Clarent's first-ever artist profile and editorial shoot in Galore Magazine. The shoot took place in Los Angeles with photographer Michelle G. Gonzales, who's worked with couture brands and publications like V Man and Office Magazine.

It was Clarent's first trip to the West Coast, and the editorial captures a more polished, global version of the artist. As his music reaches new markets, he's clearly thinking about how to present himself visually. The Galore feature shows an artist who's starting to think bigger than just the reggaetón scene.

The Football Connection

Perhaps the biggest co-sign came from an unexpected place: FC Barcelona. In a clip from Spotify's Wrapped campaign, Lamine Yamal (one of the most talked-about young players in football right now) revealed that Clarent was the artist he discovered this year.

That kind of mention from a global sports star does more than just boost streams. Yamal has millions of followers across social media, many of whom aren't necessarily deep into Latin urban music. His endorsement puts Clarent in front of a completely different audience, especially in Spain where Barça's influence is massive.

The clip was shared by both Spotify and FC Barcelona, which means it reached football fans, music fans, and everyone in between. It's the type of crossover moment that can accelerate an artist's growth in ways a traditional marketing campaign can't.

What This Means for Emerging Latin Artists

Clarent's trajectory shows how Latin urban artists are breaking through in 2025. Spain has become a crucial market for reggaetón and trap, often serving as the gateway to Europe. Artists who gain traction there can use it as a launching pad for tours and collaborations across the continent.

Colombia's streaming numbers matter too. As one of the biggest music markets in Latin America, appearing on Colombian charts signals that an artist has appeal beyond their home country. For a Puerto Rican artist, that kind of regional reach is essential for long-term growth.

The combination of chart success, high-profile editorial coverage, and celebrity co-signs suggests Clarent is moving from "emerging act" to "established presence" faster than most. His team seems to be making strategic moves, positioning him not just as another urban artist but as someone with crossover potential.

With "LOVE" still climbing and "IA" proving he can create hits, Clarent is setting himself up for a strong 2026. If he can maintain this momentum and continue expanding into new markets, he could be one of the breakout stories in Latin music over the next year.