Chosen Few Emerald Entertainment has just signed one of the most exciting and genre-defying artists to come out of Cartagena: El Pepo Show. Known for blending champeta, reggaetón, dembow, and tropical pop, El Pepo Show is bringing a modern sound rooted in Afro-Caribbean culture, and he’s already making waves with listeners around the world.

Born Ubaldo Rafael Tatis Carrillo in the heart of Olaya Herrera, Cartagena, El Pepo Show is a force that blends traditional sounds with contemporary genres. His musical innovation is quickly positioning him as one of the most promising artists in Latin music today.

A Rapid Rise: 177.8% Growth in Streams and Massive Digital Reach

El Pepo Show’s numbers speak for themselves. Over the past few months, his Spotify monthly listeners have surged by a remarkable 177.8%, now surpassing 129,000 monthly listeners. In addition, his music has accumulated over 104 million streams across various platforms.

His social media presence is just as strong. With 849,000 Instagram followers, 743,000 TikTok followers, and over 391,000 YouTube subscribers, El Pepo Show’s reach is rapidly expanding. His videos have garnered more than 90 million views, showcasing his growing influence and the diverse fanbase he continues to connect with globally.

Milestones: Gold Records and International Performances

2025 has already been a milestone year for El Pepo Show. His track “Arrebatao”, featuring El Alfa and Zepekeño El Lominero, earned him his first Gold Record, marking a career highlight. The track blends the traditional sounds of champeta with mainstream appeal, solidifying his place in Latin music.

El Pepo Show’s international presence is also expanding. In August 2025, he made his European debut at Belgium’s Antilliaanse Feesten, performing alongside a multicultural band composed of musicians from Colombia, Venezuela, Peru, and France. The performance showcased not only his musical versatility but also his ability to connect with global audiences, bringing the vibrant energy of Cartagena to the world stage.

New Music, New Heights: El Pepo Show’s Latest Tracks

This year, El Pepo Show has continued to evolve his artistry with the release of “Guerrero” and “Anoche”, both collaborations with DJ Pereira and Boy Wonder CF. These tracks capture the essence of his Cartagena roots while embracing modern urban sounds. With every new release, El Pepo Show is solidifying his reputation as one of the most exciting and consistent voices in the Latin music world.

A New Chapter for Latin Music: El Pepo Show Joins Chosen Few Emerald Entertainment

El Pepo Show’s signing with Chosen Few Emerald Entertainment marks a new chapter in his career. This partnership continues the legacy of Chosen Few, a label known for representing the pioneers of reggaetón and the innovative voices pushing the boundaries of Latin music today. El Pepo Show’s commitment to authenticity, cultural preservation, and genre-crossing artistry aligns perfectly with the label’s vision for the future of Latin music on a global stage.

As El Pepo Show’s story unfolds, it’s clear that he’s more than just a rising star—he’s a trailblazer in Latin music, and his journey is just beginning.

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